Founder's Biography

Naji Bejjani

D.B.A. & M.B.A. Professor / Research Director of Doctoral Thesis and Master Thesis

International Management Consultant & Trainer


Beirut, April 2014


Quick brief on my Curriculum Vitae:

I am 55 years old. I speak 7 languages, fluent in 4 (Arabic, French, English, Spanish). My speaking and writing level in the other 3 (German, Italian, Catalan) is average.

University Education:Doctoral studies in Econometrics at the university of La Sorbonne, Paris-France - double “maitrise” (French master degree) in Econometrics & International Economic Relations from University Paris-Dauphine, Paris, France -M.B.A. from I.E.S.E., Barcelona, Spain (including a Master certification from HARVARD External program).

Teaching summary: Taught in Lebanese universities (e.g: UL, LAU, NDU, USJ, CEC-UQAC, AUT, etc …), mainly in MBA (Master) programs and in one DBA (Doctoral) program. Research Director of several Master Theses and of Doctoral Theses in many universities.

Summary of other activities: International management consultant and trainer. Regular columnist in many magazines (Example: “Le Commerce du Levant”). Those activities are developed mainly in the management field but, on occasions, also in Marketing.

In total, since I came back to Lebanon 20 years ago (after having studied, taught, and worked in Europe for 17 years), this is an overview of what I have achieved until now:

60 consulting assignments to companies working in various economic sectors.

I have trained 5,000 managers of 600 companies on 40 topics in 700 training programs (most managers have enlisted in more than 1 training). And I have trained 8,000 people in 300in-company training programs (managers and non-managers) from 250 companies. The topics were about: H.R. Management, General Management, ISO, Security management, OHSAS¸ Leadership, Creative thinking, Negotiation, Presentation skills. Even if I am being based in Lebanon for 20 years, those activities were developed in more than 12 countries.

I taught about 90 university courses to a total of about 2,500 students (in DBA, MBA courses and senior undergraduate programs). The topics were all about Human Resources Management, Management, Leadership. I have also pioneered courses on Creative Thinking, Reengineering, Brand Management, and General Culture, among others.

Coach of general managers, businessmen, politicians, and opinion leaders mostly on Leadership, on Economics issues, on personal image, or on the art of speaking in public.

I have been teaching, training, and coaching young entrepreneurs on marketing and management issues for start-ups at the leading Incubator of companies in Lebanon - BERYTECH TECHNOLOGY, since it was founded, i.e. since 2002. I am also a regular jury member in the Business Plan Competitions that BERYTECH frequently organizes.

I gave 15 conferences in 8 countries (in Europe, America and the Arab World) to audiences ranging from 50 to 1,200 people.

70 of my articles were published in 12 local and international publications.

Guest in many talk shows on Lebanese TV to talk about business or economic issues.

Jury member in the first MIT – Arab Business Plan Competition that was held in Beirut in April and May 2007.

Among many cultural activities, I have created and animated a Cine-Club for 3 years.

Co-founder of the “Entrepreneurship centre of Lebanon” (also known as “e-center”), an inter-university non-profit orientated club created to brainstorm new business ideas and to help graduate students who come out with interesting ideas to start up their own business.

Some key lectures provided:

In the summer of 1997, as also a guest of the President of the Republic of Malta, I was one of the keynote speakers in an international congress on Tourism & Marketing in that country.

In October 1998, I was voted the 2ndbest speaker in acongress on French-speaking advertising in Montréal, Canada; more than a 100 speakers from 50 countries were present.

During 1999, I was twice a keynote speaker in 2 international congresses organized by the Lebanese Association of Certified Public Accountants in UNESCO, Beirut. My 1stconference was about: “The concept of quality”. The 2nd one was about: “The effect of V.A.T. on the Lebanese economy”. Each conference had an audience of more than 1,200 people.

In the spring of 2000, I was appointed chairman of a highly mediatized cycle of conferences on environment protection and its effect on human resources development, held at the Saint Joseph University, Beirut.

In November 2007, I was one of the keynote speakers in an international congress on Management Quality in Damascus, Syria.

In 2009, I was one of the keynote speakers to a panel of medical doctors and government officials in the high profile « Kuwait Health Reform » conference, held in Kuwait


Thank you for reading,


Naji Bejjani

NBTS’s co-founder & CEO