Personal Branding

The saying “The brand You” is becoming the talk of the town everywhere. Most people we want to deal with are googled, tweeted, facebooked, or linkedined, ...,, and, in general, information about most people is easily accessed, checked, and double-checked. It then becomes more and more essential for every one who wants to grow in the business world and to continuously develop his professional life, to define, fine-tune, and always nurture his image.